8LEGS
Role
Lead Brand Design
Lead Motion Design
Icon Design
Lead Brand Design
Lead Motion Design
Icon Design
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The challenge
8LEGS is an application that is a first of its kind to help the global recruitment industry do new business development and find new clients that are recruiting by using spidering and scraping technology and boolean search criteria.
8LEGS is an application that is a first of its kind to help the global recruitment industry do new business development and find new clients that are recruiting by using spidering and scraping technology and boolean search criteria.
Many companies now post their jobs on their own website and 8LEGS helps the recruitment industry know when these jobs are posted.
Something so new in the market needed to stand out and assert itself as the market leader.
The solution
Creating a logo based around the idea boolean search, represented in the logo with overlapping circles.
A pulsating brand element which represents constant updates and real time job information and the motion of thousands of pages of websites being searched through. The motion represents the speed and ease of using 8LEGS.
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Bespoke animated icons were designed.
Credits
Client
8LEGS / Lewis Paige Recruitment
Brand Design + Motion Design
Andy Lawrence-Levy
8LEGS / Lewis Paige Recruitment
Brand Design + Motion Design
Andy Lawrence-Levy